Transparent website development process on WordPress, MODX, Webflow: 5 stages from idea to launch
We fix the scope, stages and responsibilities at the start — then we lead the project without surprises in timing and budget. Launch in 2-6 weeks.
5 stages of collaboration
Each stage has clear deadlines, approval points and a result you can see.
Briefing and Analysis (1-3 days)
We discuss the goal, target audience, competitors. We define the scope and fix it in a document — without vague formulations. We analyze SEO requirements and technical constraints.
- Completed brief
- Competitor analysis
- Technical specification
- Work plan with deadlines
Prototype and Structure (3-5 days)
We build page logic and user journey before design. You see the structure and agree on changes at this stage, not after layout. UX design focused on conversion.
- User Flow diagram
- Wireframes of all pages
- Prototype in Figma/InVision
- Structure approval
Design (5-10 days)
We create a visual concept, agree on 1-2 options, make revisions. We fix the final mockup before development. Responsive design for all devices (Desktop, Tablet, Mobile).
- Design concept (2 options)
- UI Kit (colors, fonts, components)
- Responsive versions
- Final mockups in Figma
Development and Integrations (2-6 weeks)
Layout, programming, CMS integration (WordPress, MODX, Webflow), payments, CRM. Regular demos of intermediate results — no 'black box'. Clean code according to standards.
- HTML/CSS/JS layout
- CMS integration
- Payment systems setup
- CRM/ERP integration
- Basic SEO optimization
- Weekly demos
Testing and Launch (3-5 days)
Testing on all devices and browsers, speed optimization (Google PageSpeed), safe release without website downtime. Training your team to work with CMS.
- Cross-browser testing
- Cross-device testing
- Speed optimization (90+ PageSpeed)
- SSL certificate
- Google Analytics / Tag Manager
- CMS instructions
- Production launch
Transparency at every stage
You always know what's happening with your project
Regular reports
Weekly status updates
Fixed deadlines
Clear timeline for each stage
Intermediate demos
We show results, not promises
Documentation
Everything documented
Why clients choose CROPE
No hidden fees
Price fixed at the start
24/7 communication
Always available in messengers
Quality guarantee
12 months code warranty
SEO from day one
Not just beautiful, but effective
What clients say about our work
Real experience from teams who went through every stage with us — from brief to launch.
Working with CROPE was comfortable thanks to a clear process. Every stage was agreed — no surprises. The site launched on time.
We like seeing weekly demos. Budget and deadlines were fixed at the start — and kept. No black box.
From brief to launch everything was structured: prototype, design, development. The team stayed available — perfect for our pace.
After launch we got a month of support at no extra cost. CMS docs helped our team take over the site quickly.
Questions about the collaboration process
Yes, at every stage we show demos. Prototypes, design, working site version — you see progress in real time.
We fix the scope at the start, but we understand changes happen. We discuss their impact on timeline and budget before applying them.
Weekly demo calls + Telegram/Slack chat for day-to-day questions. You always know the project status.
Yes, for an extra fee we can accelerate by involving a larger team. Discussed individually.
We have approval stages. If the design does not fit — we revise. If the code does not work — we fix it free of charge.
Yes, you get access to the staging environment and see all changes in real time.
We do not disappear after release
30 days of free support — we fix any issues at no extra cost. After that you choose: one-off updates or a retainer (updates, monitoring, feature growth).